This is a story of a project where Relation Group leveraged their expertise and experience accumulated over years to achieve premium sales with an innovative concept. The client is one of the top real estate developing company, providing luxurious and state-of-art homes. One of their projects was affected due to the downward trend of real estate sales in that year. The plummeting sales affected the goals and overall brand value of the client company. The trend-setting idea of ‘Green façade’ was conceptualized by Relation Group, which was an innovation in home architecture. The goal was to enhance sales for the project, while at the same time focusing on customer satisfaction.

Relation Group implemented new campaigns based on the market analysis to promote the project. The sales began increasing shortly after due to the increasing reach and popularity of the project. This unique concept was met wholeheartedly by the customers and they were delighted with the green eco-friendly homes. With homes selling at their premium rates, Relation Group was able to turn this project around into a successful venture for the client.